Artificial Intelligence is changing how businesses market their products, interact with customers, and make important decisions. Technology that once seemed advanced or limited to large companies is now widely available to businesses of all sizes. From automating...
Kenya’s digital space is growing fast, and this has been facilitated by the availability of affordable mobile internet and an active community of online creators. TikTok has become a natural part of this growth because it focuses on fun, creative, and genuine content...
The Digital Revolution of Consumer Behavior In today’s world, social media is not only a place of communication, networking, and entertainment but has also become an important tool that controls consumer spending and business behavior. Social media platforms...